Client Case Study: SEO Solutions
Search Logic plc has a wide range of clients operating in diverse industry fields who have all made the decision to employ a Search Engine Optimisation Solution as an element of their online marketing strategy. The importance of ranking naturally and organically on Search Engines cannot be underestimated as the Internet is fast out-stripping other marketing mediums as a way of promoting products and services to a targeted audience.
Search Logic partner with semantic based search engine optimisation (SEO) experts in India to deliver an integrated solution that incorporates the following areas:
- Keyword research
- Competition Analysis
- Meta Tags and other html tags creation
- Optimisation of the website content
- Generating additional website content relevant to the chosen keywords
- Sub domain creation
- Site navigation and control flow optimisation
- Altering site architecture to make the content theme based
- Backlink creation
- Article and PR creation and submission
- Website submissions into search engines and directories
- Detailed SEO report delivered every week
The results taken from a cross-section of the Search Logic client base clearly illustrate the impact a comprehensive SEO campaign can have on increasing natural rankings on major Search Engines. All increases are highlighted in pink font and all results listed within the top 10 are highlighted by a yellow background. Client names are not listed for confidentiality purposes.
| Targeted KeyWords / KeyPhrases |
Jul-07 |
May-07 |
 |
| carpet flooring & rug supplier uk |
1 |
Not in 300 |
| contemporary rugs runner |
1 |
Not in 300 |
| shaggy rug carpets |
1 |
45 |
| Bokhara runner rugs |
1 |
38 |
| berber natural rug |
1 |
120 |
| carpet & rug supplier uk |
1 |
Not in 300 |
|
|
| PVC Window and Door Company |
| Targeted KeyWords / KeyPhrases |
Jul-07 |
Apr-07 |
|
| pvc window |
3 |
49 |
| pvc windows |
4 |
51 |
| pvc doors |
6 |
37 |
| Pvc double glazing |
4 |
15 |
| Double glazing |
11 |
32 |
|
|
| Targeted KeyWords / KeyPhrases |
Jul-07 |
May-07 |
 |
| Cantilever Carports |
5 |
39 |
| Door Canopies |
1 |
12 |
| Garden Canopies |
2 |
Not in 300 |
| Outdoor Canopies |
2 |
26 |
| Carports |
9 |
46 |
| Online canopies |
1 |
Not in 300 |
|
|
| Foreign Offshore Trading Company |
| Targeted KeyWords / KeyPhrases |
Jul-07
|
Jun-07 |
|
| Foreign Exchange Trading Offshore |
1 |
3 |
| Offshore futures trading |
1 |
1 |
| Foreign Exchange Trading |
17 |
41 |
| Offshore options trading |
27 |
33 |
|
|
| Targeted KeyWords / KeyPhrases |
Jul-07 |
Nov-06 |
 |
| Best Broadband Deals |
2 |
Not in 300 |
| Compare Online Trading |
1 |
Not in 300 |
| compare Debt Consolidation Loans |
5 |
Not in 300 |
| online current account |
6 |
Not in 300 |
| compare Motorbike Insurance |
1 |
Not in 300 |
| Home Insurance Discounts |
4 |
Not in 300 |
| compare Student Car Insurance |
10 |
Not in 300 |
|
|
“Through the implementation of a considered SEO campaign, based upon industry and product research, it is possible to achieve stable organic rankings on all major search engines. There is no quick win solution to achieving listings within the top 10 search results and we firmly commit ourselves to setting realistically expectations for our clients on the results we hope to achieve within a set timeframe. This way we have a visible target to work towards and can work alongside our clients to ensure we fully understand their online marketing requirements and the best way we can adapt our solution to meet their needs.”
“All of the clients and results detailed above show considerable improvement in their natural rankings as a result of placing their SEO campaign in the hands of Search Logic plc. I believe that our industry knowledge, experience and expertise play a vital role in delivering solid rankings for our clients, and our emphasis on continuous learning and development for all our Google Individual Certified Employees ensures that we can consistently meet all objectives using the latest SEO techniques”.
Simon Cleaver
CEO
Search Logic plc |
|
